Arab World represents a huge consumer market with important commercial
opportunities, and translating into Arabic is the key tool to access it.
According to a study by Payfort, a Dubai-based online payment gateway, E-commerce in the Middle East was worth $14 billion in 2014 and is expected to total more than $20 billion by 2020 and is growing faster than in any region of the world,
Thus, Modern Standard Arabic is becoming the language through which companies can reach the greatest number of Arabic-speakers, and a standardized communication vehicle for all Arabs throughout the Arab world. .